Sometimes it can be so difficult to decide what is newsworthy enough to be written about. Whilst I’m a firm believer that as long as you are writing about something that interests you it will be worth it, publishers don’t always think in the same way.
Google Trends allows the user to not only see the “Hot Searches” in their country of choice; it allows them to see the most searched terms on any subject of their choice. This is a great way of seeing what subjects are of interest, and will potentially bring traffic to your website, and what trends people are interested in at the moment.
This goes hand in hand with Google Trends but is of more use to the a subject-focused journalist. For example I have alerts set for Film, Literature, Music and Television as they are the subjects I enjoy writing about most.
You can set alerts to be emailed to you however frequently you want (with broader topics like mine I would suggest getting updates less frequently).
With Google Alerts, the best articles of your subject of choice are sent directly to your inbox so you are kept up to date with trends and interests.
I tend to work using numerous devices, so it can be really frustrating keeping track of a master document. I’ve had bad experiences using USBs in the past and as I frequently use my tablet for editing, the Dropbox app is a great find.
Dropbox is user friendly and simple to use. It creates a folder to save documents in on the computer, which is then synced to the tablet’s app. When using a different computer, documents can be accessed by logging in online, making work accessible whenever and wherever needed.
Sharing posts is a great way to drive traffic to your blog, especially when you can use social networking websites, like Twitter, to reach like-minded people. However, with a limited amount of characters to use, it is often essential to shorten URLs in order to be able to say everything that needs to be said.
Bitly not only shorterns URLs, it allows you to organise URLs into bundles to save, and share, all over the web. Once links have been shared, you can go back onto bitly and get their stats– when they were clicked, the location of the viewer and the referrer of the link.
Whilst many blog hosts don’t require knowledge of HTML and CSS, it’s still a great skill to have as an online writer. Codecademy offers simple lessons on Web Fundamentals (as well as many other programming topics) in an easy to do format.
Instructions are relatively straightforward, with hints available when needed. The layout of the website is great, you enter the code you’ve learned into the box on the left and it appears in a result tab next to it.
As well as teaching the fundamentals of coding, it offers productive tutorials that can be applied straight to the user’s personal website, such as the design of a button.
Whilst these may not suit all writers, I’ve certainly found them to be useful. Are there any tools you would suggest for an online journalist or blogger?